Polling/Messaging

These are poll-tested messages based on three national and 6 state surveys (see sources at end).   Core Message About Build Back Better Plan and Taxes   President Biden’s Build Back Better plan will create millions of good-paying jobs and help ease the burden of high costs facing working families. The plan will make sure the wealthy […]

By 29-point Margin, Voters Say Raising Taxes On Wealthy Helps Economy A new national poll by ALG Research and Hart Research released today finds strong support for raising taxes on the wealthy and corporations, that it is a top-tier priority issue for voters, and that highlighting it boosts support for President Biden’s economic plans. The […]

From May 20-25, 2021, ALG Research and Hart Research Associates conducted a national survey among 1,104 registered voters on behalf of Americans for Tax Fairness (ATF). This memo reviews the survey’s key message findings. Core Message.  We recommend this core message as the foundation for communications in support of the tax provisions in President Biden’s […]

National Groups deck State Groups deck 15 min presentation Rural (and Trump) voter deck

To: Interested Parties From: ALG Research, Hart Research and Americans for Tax Fairness Re: Poll shows strong desire for higher taxes on the wealthy and corporations A new national poll commissioned by Americans for Tax Fairness finds that there is strong support for raising taxes on the wealthy and corporations, that it is a top-tier […]

BIDEN’S AMERICAN JOBS PLAN APPROVAL SOARS WHEN TIED WITH MAKING CORPORATIONS PAY THEIR FAIR SHARE New polls from ABC/Washington Post and Fox News show that support for making the wealthy and corporations pay their fair share, including by raising the corporate tax rate, continues to have strong support from the public.  “For far too long […]

SUPPORT RISES WHEN PLAN IS FUNDED BY RAISING TAXES ON CORPORATIONS At least eight polls have been conducted and released recently showing strong support for President Biden’s Made in America Tax Plan, which would raise about $2.5 trillion from corporations to pay for the $2.3 trillion cost of the American Jobs Plan.  These polls also […]

As pollsters for President Biden’s campaign in both the primary and general election, we found that few issues generated broader, more intense support than raising taxes on those earning over $400,000 a year and closing tax loopholes for big corporations. The issue of tax fairness was therefore a core part of the Biden campaign’s messaging […]

Surtax 2019 Poll – Messaging Surtax 2019 Poll – Memo from Hart Research Surtax 2019 Poll – Hart Research PPT (Long form) Surtax 2019 Poll – Hart Research PPT (Surtax) Surtax 2019 Poll – Hart Research PPT (Handout) Surtax 2019 Poll – Toplines from Hart Research

There is little recent polling on the estate tax. This fact sheet summarizes the few recent poll questions that have been asked and then reviews the bigger body of opinion research on taxing the rich in general or specific proposals, such as enacting a wealth tax of 2% on those whose wealth exceeds $50 million […]

Polling memo from Lake Research, July 3, 2019

Polling Memo from ALG research, April 2, 2019 Poll Toplines, March 15-20, 2019  Tax The Rich Poll PowerPoint, March 28, 2019

New Polling Shows Voters Believe Trump-GOP Tax Cuts Skewed to Wealthy & Corporations, Threaten Services Tax returns due April 15 are the first to be filed under the Tax Cuts and Jobs Act (TCJA), which became law about 16 months ago. Recent polls continue to show that the law is opposed by more Americans than […]

Republicans lost the tax messaging war in 2018 because progressives clearly defined the problems with the Trump-GOP tax cuts and were unified on the message. “Republicans lost the messaging battle on the [tax] issue,” according to a Sept. 2018 poll for the Republican National Committee. By 61% to 30% voters said the Trump-GOP tax cuts […]

Resources for 2018 tax messaging: 2018 Tax Message Survey Memo, 3/20/2018 2018 Talking Points from Message Survey, 3/20/2018 2018 Tax Message Survey PPT Deck, 3/20/2018 Polling on Trump-GOP Tax Law by Party, 3/20/2018

MEMORANDUM FR:       Frank Clemente, Executive Director Americans for Tax Fairness RE:       Post-Election Polling Shows the Public Opposes Tax Cuts for Corporations and the Wealthy DT:       February 7, 2017 Donald Trump and Congressional Republicans are misguided in their efforts to claim a mandate to cut taxes for the wealthy and corporations.  […]

From Gallup, these numbers probably make the strongest case and they are consistent with the trends in recent years.  (April 6-10, 2016; Q26) As I read off some different groups, please tell me if you think they are paying their FAIR share in federal taxes, paying too MUCH or paying too LITTLE?  Fair Share Too […]

Polls Show that Voters Overwhelmingly Support ‘Tax Fairness’ Agenda WASHINGTON – This week, as the House and Senate majorities release their budgets aimed at cutting taxes for corporations and the wealthy at the expense of working Americans,  Americans for Tax Fairness has issued a comprehensive collection of national polling data proving that conservative tax policies run […]

Other polls demonstrate that Americans oppose corporate inversions WASHINGTON – Frank Clemente, executive director of Americans for Tax Fairness, today released the following statement about a recent poll by the U.S. Chamber of Commerce that claims to show that Americans oppose action to restrict corporate inversions. The poll is part of a multi-million dollar ad campaign […]

WASHINGTON — Frank Clemente, Executive Director of Americans for Tax Fairness (ATF), released the following statement about a new poll released today on corporate inversions, the practice in which companies dissolve their U.S. corporate status and reincorporate in a low-tax country to avoid paying their fair share in federal taxes. The poll found that about half […]

FOR IMMEDIATE RELEASE: Dec. 9, 2013 Americans for Tax Fairness (ATF), a coalition of 325 national and state groups, reacted sharply in response to early reports of a budget deal that would take only modest steps to blunt the impact of new sequester cuts and not include closing any tax loopholes used by corporations and the wealthy – measures that are highly popular with the American public. Republican leaders have steadfastly refused to raise additional tax revenues by closing any loopholes during the current budget negotiations.

FOR IMMEDIATE RELEASE: Nov. 13, 2013 Americans for Tax Fairness today released the results of a new poll on taxes and spending issues that will be central to the next round of the federal budget debate. The poll was conducted by Hart Research Associates.

FOR IMMEDIATE RELEASE: February 7, 2013 NATIONAL POLL ON TAX REFORM: Two-Thirds of Voters Believe Top 2%, Corporations Should Pay More Taxes New polling comes as national coalition announces 18-state field strategy WASHINGTON, D.C. – Americans for Tax Fairness, a national coalition representing more than 250 groups pressing for a fairer tax system, released a national […]